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Case Study: How Kuda’s L&D increased onboarding module completion rates by 40%, generated a 150% ROI, and promoted an inclusive learning culture with 5Mins.ai

SUCCESS STORY

ICAB_web_logo

“It’s really easy to use, really user-friendly. We can monitor progress, staff can monitor theirs, and it’s enhanced our entire training programme.” 

Lucy Wyborn

Director of L&D @ ICAB

Introduction

When Lucy joined ICAB's learning and development team, compliance training was a logistical nightmare. Staff would sit through grueling 2-3 hour face-to-face sessions covering heavy topics like modern slavery and GDPR—if they could find time to attend at all.

"We actually didn't have a compliance workflow before," Lucy explains. "We kind of just did really long drawn out training sessions as and when we had the time."

 
Industry
Insurance
 
No. of employees
75+
 
Location
United Kingdom

The switch to 5Mins: one topic every month, built in minutes

Before 5Mins.ai, ICAB's compliance team would spend days or weeks creating training content from scratch. 

"It would take the compliance team hours [to create content]. And then the training courses were sort of two and a half hours, three hours long," Lucy recalls. "It was a lot of work getting everybody together, making sure people were here on the day."

Even worse? No way to track if the information actually stuck. "We had no real knowledge of whether people had actually retained the information. We didn't have any questions or situational tests—we had no idea whether this information was actually going in."

The result: maybe 3-4 training sessions per year, often only triggered when an insurer demanded it.

A monthly rhythm that actually works

Now ICAB runs one compliance topic every month using 5Mins.ai's bite-sized format. What used to take the compliance team days to create now takes Lucy 10-20 minutes to set up as a playlist.

The shift goes beyond time savings. Staff can access targeted support exactly when they need it. "If a staff member has had a difficult call, they can then do something straight after that call and realize what they could have done better," Lucy explains.

Impact across the business

Before/After Comparison

❌
BEFORE
⏰
2.5 – 3 hrs, face-to-face
📚
3 – 4 topics covered each year
🛠️
Days or even weeks to build a course
❓
No knowledge of whether people retained information
➡️
✅
AFTER
⚡
≤ 25 mins, self-paced
📈
12 topics covered (one every month)
🎯
10-20 mins to create a playlist
📊
Live dashboards show knowledge gaps & progress

Why it works for ICAB

Immediate support when it matters. Instead of waiting months for the next training cycle, managers can assign relevant content right after a challenging situation.

Real visibility into learning. The admin features show exactly what staff are engaging with and where knowledge gaps exist. "It gives a lot of insight into the information that people are retaining, what they're looking at, where their skill gaps are."

Effortless administration. Lucy uses the platform almost daily to monitor progress and assign new content. "Only positive feedback. Only ever heard positive feedback."

 

Conclusion

By moving to 5Mins.ai, ICAB replaced occasional three‑hour workshops with a predictable, 20‑minute learning rhythm. The compliance team now builds courses in minutes, managers see progress at a glance, and employees have on‑demand support exactly when they need it—turning mandatory training into a seamless part of everyday work.

 

See how 5Mins can transform your L&D strategy

Explore 5Mins further with one of our learning experts and see why employees in 70+ countries love learning with 5Mins.

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