Consultative Questions training

Six microlessons, each under 5 minutes, on consultative questions that win deals, from three levels of questions to differentiators and upfront contracts.

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Ask to Win: The Art of Consultative Questions course preview
6Short, TikTok-style microlessonsIn the browser or the iOS and Android apps

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  • OnlineSelf-paced format
  • 6Microlessons
  • MobileBrowser, iOS and Android apps
About this course

What the Consultative Questions course covers

This course covers consultative questioning in six microlessons, each under 5 minutes. It's built for B2B sellers who want to move beyond basic discovery, and covers three levels of discovery questions, differentiators versus differences, the questions to ask every prospect, diagnosing the client's problem, a consultative selling script and the 'Is that fair?' upfront contract.

Learning outcomes

What your people will be able to do

  • Ask and sequence deeper questions that uncover buyer motivations
  • Diagnose the client's problem, its cause and its urgency
  • Use a consultative selling script and keep the client talking most
  • Find the economic decision maker and check budget readiness
  • Use differentiators to rule out competitors and protect deal value
  • Use 'Is that fair?' to set the meeting purpose and gain commitment
Course contents

6 microlessons

Each microlesson is a short, TikTok-style video lesson.

13 Levels of Questions for Your Next Sales Discovery Call
2Leveraging Differentiators vs Differences
3What to Ask Every Prospective Customer
4Identifying the Problem
5Identifying Your Client's Problem
6Is That Fair?

  1. 3 Levels of Questions for Your Next Sales Discovery Call: Three levels of questions that move a discovery call from facts to motivations.
  2. Leveraging Differentiators vs Differences: Telling real differentiators from mere differences, and using them to rule out competitors.
  3. What to Ask Every Prospective Customer: The questions that uncover the client's problem, budget and decision-making process.
  4. Identifying the Problem: Diagnosing the client's problem with prescriptive questions before you prescribe.
  5. Identifying Your Client's Problem: A consultative selling script for getting to the heart of the client's problem.
  6. Is That Fair?: Using 'Is that fair?' to set the purpose of a meeting and win commitment.
Audience

Who should take this course

Who it's for

  • B2B account executives running complex sales
  • SDRs who want to qualify more deeply
  • Account managers growing existing accounts
How it runs in 5Mins

Assign it once, then let 5Mins do the chasing

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  • EnrollAuto-enroll

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  • RemindReminders

    Nudges by email, Slack, Microsoft Teams and push until the course is done.

  • ReportTeam Progress Email

    Managers get a regular email with their team's overdue courses and courses due in the next 30 days.

  • EngagePoints and streaks

    Points, streaks and leaderboards keep people coming back to finish.

  • TrackReporting & Insights

    See who has started, finished or is overdue, by person and by team.

Customer stories

Revenue teams that train with 5Mins

Sales, people and L&D leaders on what changed when they moved their training to 5Mins. Pick a team to see what changed.

SalesSales & CS Enablement SaaS 83%

less training time, from 24 hours to 4 hours a quarter

  • 100% voluntary retention, with zero drop-offs
  • Better live sessions, built on short pre-work

Switching to 5Mins cut our online training time from 24 hours to 4 per quarter, and our live sessions got better. We kept 100% voluntary retention and saw zero drop-offs.

Scott BrinkmeyerScott BrinkmeyerLearning and Development Manager, Channable
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SalesSales & CS Enablement Clinical trial payments 95%

less setup time, from 3+ hours per session to one annual setup

  • 100% of manual tracking spreadsheets removed
  • 3+ hours saved on every training session

We wanted our salespeople to have real conversations with customers, built on listening and reflecting. 5Mins takes the pressure off the people delivering the training. It's like the Duolingo of the corporate world.

Richard McCannRichard McCannGlobal VP of Clinical Site Payments & Data Analytics, Greenphire
Read the Greenphire story
SalesSales & CS Enablement Marketing agency, multiple offices 2 weeks

between live sessions, with microlessons and discussion questions sent out before each one

  • Multiple offices and time zones
  • No full days blocked out for training

Blocking out a full day for training was never realistic. Now short lessons and discussion questions go out before each session every two weeks, so people arrive having already done the thinking.

Lucy StilemanLucy StilemanGlobal Director of Campaign Delivery, Interlink
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★ Free sample lesson

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Your questions answered

Questions about Consultative Questions training

How long is the Consultative Questions course?

It's made up of 6 microlessons, each under 5 minutes. Learners can finish it in one sitting or spread it over a few days, and 5Mins sends reminders until it is done.

What does the course cover?

Three levels of discovery questions, differentiators versus differences, the questions to ask every prospect, diagnosing the client's problem, a consultative selling script and the 'Is that fair?' upfront contract.

Who should take Consultative Questions training?

B2B account executives, SDRs and account managers who want more consultative conversations.

Can I try the course first?

Yes. Request a free sample lesson and book a short demo with our team. After your demo, we'll share sample lessons with you so you can see the format for yourself.

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