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Sales Conversations That Win training

Eight microlessons, each under 5 minutes, on conversations that win, from first impressions and analogies to Feel, Felt, Found and agreeing next steps.

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Sales Conversations That Win course preview
8Short, TikTok-style microlessonsIn the browser or the iOS and Android apps

Revenue teams that chose 5Mins

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  • 1Assessments
  • 8Microlessons
  • MobileBrowser, iOS and Android apps
About this course

What the Sales Conversations That Win course covers

This course covers sales conversations in eight microlessons, each under 5 minutes. It's built for sellers who want to guide conversations to a clear outcome, and covers first impressions, questions that show you understand the client, the before-and-after technique, analogies, a collaborative approach, the Feel, Felt, Found technique, agreeing next steps and closing. It ends with a situational test about a sales rep who has good first conversations but struggles to close.

Learning outcomes

What your people will be able to do

  • Show real interest to make a strong first impression
  • Identify client concerns with industry insight and good questions
  • Use the before-and-after technique to make your offer desirable
  • Use analogies to explain complex ideas simply
  • Take a collaborative approach that helps more customers say yes
  • Handle objections with empathy using Feel, Felt, Found
Course contents

8 microlessons

Each microlesson is a short, TikTok-style video lesson, with knowledge checks along the way.

1How to Make a Great First Impression
2Understanding Your Clients
3How to Make Anything Sound Desirable
4What's an Analogy?
5A Sales Tip That Can Convert Any Customer
6Sales Objection Handling With the Feel Felt Found Technique
7Agreeing on a Next Step
8How to Close a Sale Effectively

  1. How to Make a Great First Impression: Making a strong first impression by showing real interest in the other person.
  2. Understanding Your Clients: Asking questions that show you understand the client's concerns and industry.
  3. How to Make Anything Sound Desirable: The before-and-after technique for making your offer more desirable.
  4. What's an Analogy?: Using analogies to explain complex ideas simply.
  5. A Sales Tip That Can Convert Any Customer: Taking a collaborative approach that helps more customers say yes.
  6. Sales Objection Handling With the Feel Felt Found Technique: Handling objections with empathy using the Feel, Felt, Found technique.
  7. Agreeing on a Next Step: Agreeing a clear next step so every sale keeps moving.
  8. How to Close a Sale Effectively: Closing a sale by tying the customer's needs to clear benefits.
Audience

Who should take this course

Who it's for

  • Account executives and SDRs
  • Account managers and customer success managers
  • Anyone in a customer-facing role who needs to persuade
How it runs in 5Mins

Assign it once, then let 5Mins do the chasing

Every course in the 5Mins library runs on the same zero-admin engine.

  • EnrollAuto-enroll

    Enroll people automatically from your HR system, with 100+ HRIS platforms supported.

  • RemindReminders

    Nudges by email, Slack, Microsoft Teams and push until the course is done.

  • ReportTeam Progress Email

    Managers get a regular email with their team's overdue courses and courses due in the next 30 days.

  • EngagePoints and streaks

    Points, streaks and leaderboards keep people coming back to finish.

  • TrackReporting & Insights

    See who has started, finished or is overdue, by person and by team.

Customer stories

Revenue teams that train with 5Mins

Sales, people and L&D leaders on what changed when they moved their training to 5Mins. Pick a team to see what changed.

SalesSales & CS Enablement SaaS 83%

less training time, from 24 hours to 4 hours a quarter

  • 100% voluntary retention, with zero drop-offs
  • Better live sessions, built on short pre-work

Switching to 5Mins cut our online training time from 24 hours to 4 per quarter, and our live sessions got better. We kept 100% voluntary retention and saw zero drop-offs.

Scott BrinkmeyerScott BrinkmeyerLearning and Development Manager, Channable
Read the Channable story
SalesSales & CS Enablement Clinical trial payments 95%

less setup time, from 3+ hours per session to one annual setup

  • 100% of manual tracking spreadsheets removed
  • 3+ hours saved on every training session

We wanted our salespeople to have real conversations with customers, built on listening and reflecting. 5Mins takes the pressure off the people delivering the training. It's like the Duolingo of the corporate world.

Richard McCannRichard McCannGlobal VP of Clinical Site Payments & Data Analytics, Greenphire
Read the Greenphire story
SalesSales & CS Enablement Marketing agency, multiple offices 2 weeks

between live sessions, with microlessons and discussion questions sent out before each one

  • Multiple offices and time zones
  • No full days blocked out for training

Blocking out a full day for training was never realistic. Now short lessons and discussion questions go out before each session every two weeks, so people arrive having already done the thinking.

Lucy StilemanLucy StilemanGlobal Director of Campaign Delivery, Interlink
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★ Free sample lesson

See 5Mins in action with a free sample lesson

Interested in Sales Conversations That Win training? Request a free sample lesson, book a short demo with our team, and we'll share your sample lessons after the call.

  • Real microlessons from our library
  • A short demo with our team
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Free PDF catalogues to share with your managers and your team.

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Your questions answered

Questions about Sales Conversations That Win training

How long is the Sales Conversations That Win course?

It's made up of 8 microlessons, each under 5 minutes, plus a situational test. Learners can finish it in one sitting or spread it over a few days, and 5Mins sends reminders until it is done.

How are learners assessed?

The course ends with a situational test: a realistic sales scenario, with questions on how you would handle it.

What does the course cover?

First impressions, questions that show you understand the client, the before-and-after technique, analogies, a collaborative approach, the Feel, Felt, Found technique, agreeing next steps and closing.

Who should take Sales Conversations That Win training?

Account executives, SDRs, account managers and anyone in a customer-facing role.

Can I try the course first?

Yes. Request a free sample lesson and book a short demo with our team. After your demo, we'll share sample lessons with you so you can see the format for yourself.

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